More and more SMEs need to leverage TEchnology
Small Business Unplugged: SME's Increase Sales & Productivity With Technology "We've seen a marked change over the last decade, with Canadian businesses becoming far more strategic in their approach to technology investment," said Illuminas managing director Jay Shutter. "Previously, with most SMEs, technology was about simply getting the job done. Now ... IT is being harnessed to drive customer engagement with more sophisticated customer relationship management and enterprise software applications."